CEO MESSAGE

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Bangkok Cable Co., Ltd. started out operations in 1964 based on a foundation of sincerity, honesty and customer commitment. Since our inception, we have consistently focused on developing the quality and standard of our products, gradually earning the trust and reliance of our customers. This quality commitment has enabled us to grow and develop continuously to the point that we are now a leader in the manufacture of electrical wire and cable in Thailand.

To build upon this record of success amassed over the past five decades, the company will continue to focus on our primary goal of maximizing customer satisfaction by emphasizing product development to serve the diverse needs of our customers and to achieve the highest international standards. Product development will be achieved in several ways, such as through the use of the latest production machinery and advanced technology, efficient cost control, creative and up-to-date marketing strategies and continuous human resource development. We will also improve our ability to adapt to change in the social and business environment and create mechanisms to boost our regional competitiveness, to coincide with integration in the ASEAN Economic Community or AEC, as well as at the international level. Indeed, the company is confident and ready to move forward dynamically based on a firm foundation of sustainable growth in future.

I would like to take this opportunity to extend my thanks to all members of the management and employees of the company who have dedicated themselves wholeheartedly to their tasks and who are committed to improving their knowledge and abilities in order to produce high-quality products and serve the demands of our customers in a professional manner. The strength and preparedness of our people represent the solid base that has enabled us to realize our goals and achieve success.

On behalf of the Board of directors, management and employees of the company, I would like to convey my sincere gratitude to our business partners, our clients in both the public and private sectors, as well as all other individuals and organizations who have placed their trust and reliance in the products of Bangkok Cable and who have rendered us their continuous and unstinting support throughout 50 years in operation. I would like to extend my best wishes for success and prosperity to you all in the times to come.

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